A cycle tour by two women to promote Kerala
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Meera and Parvathy is visiting 17 key tourism locations from Poovar to Wayanad
Though the vacationer locations, resorts, lodges, and homestays throughout the State have been thrown open after the pandemic-induced lockdown, the footfall is but to decide up as anticipated whilst peak vacationer season has begun.
Kerala Tourism and the stakeholders of the tourism business is leaving no stone unturned to entice friends from the home sector to the State as worldwide flights are but to resume.
Local travellers
As the possibilities of overseas vacationer arrivals are bleak within the peak season, the main target is on home vacationers and the native populace in the course of the forthcoming Christmas and New Year seasons.
As the journey and tourism business is struggling for survival, a cycle tour by two younger women journey fans has begun from Poovar to Wayanad to create consciousness among the many native people who ‘Kerala Tourism is open and that destinations, beaches, hill stations, waterfalls, adventure parks, hotels, and resorts are safe to visit and stay”.
Meera, a 24-year-old from Kochi, and Parvathy, a 22-year-old from Konni, who commenced the tour on Monday, will visit 17 key destinations before reaching Contour Island Resort and Spa in Wayanad on December 16.
‘Safe for women’
Named ‘Wonders of Kerala by Charly’s Angels’, these two women, who met via Instagram, can be conveying the message that Kerala tourism locations are ‘Safe for women travellers’.
After traversing via Chowara, Kovalam, Shanghumughom seashore, and Varkala, the women cyclers reached Paravoor on Monday night time. Commencing from Kollam, they’ll go to Ashtamudi, Alappuzha, Kumarakom, Mararikulam, Changanacherry, Thekkady, Munnar, Kochi, Cherai Beach, Athirapally water falls, Kappad Beach, and Nelliyampathy earlier than reaching Wayanad.
The experience was collectively flagged off by Baby Mathew Somatheeram, president, Kerala Travel Mart Society (KTM), and Chacko Paul, president, South Kerala Hoteliers Forum (SKHF).
Route
In view of the pandemic, the women riders will skip the National Highways and unsafe locations whereas biking throughout the State.
The cycle tour is an initiative of Citrine Hospitality in affiliation with 1913 PIX and Metro Media.
Vinu Vidyadharan, a famend advert movie director, is capturing the golden moments of the journey alongside along with his crew to promote Kerala Tourism.
Prasad Manjali, CEO, Citrine Hospitality Ventures, stated the initiative wouldn’t solely assist the resort, journey, and tourism business immediately but additionally help in creating financial enchancment within the tourism sector and generate income for the State.
The initiative is supported by Kerala Travel Mart Society, South Kerala Hoteliers Forum, Wayanad Tourism Organisation, Travel Agents Associations of India, Thekkady Destination Promotion Council, and Showcase Munnar.
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