Regulatory code for OTT content soon
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Twenty-one MPs reducing throughout the occasion strains have sought a solution from the federal government about content on OTT platforms comparable to Netflix and Amazon Prime, asking the Centre whether or not it’s conscious that these platforms are filled with “sex, violence, abuse, vulgarity and disrespect to religious sentiments”.
Information and Broadcasting Minister Prakash Javadekar lately stated his Ministry would soon provide you with a regulatory code on the content on these platforms. The pointers are anticipated to be made public in every week’s time.
“We are at the final stages of working on the guidelines and it will be soon out,” he informed The Puucho. Sources within the I&B Ministry stated the federal government had urged the platforms to provide you with pointers themselves.
The Ministry in its reply on Friday stated there are at present 40 OTT platforms working in India. Government as a primary step in the direction of regulation, amended the “allocation of Business Rules” in November final 12 months bringing all on-line platforms below the mandate of the I&B Ministry. All platforms have been informed to register with the Ministry.
Also learn: Explained | How will the government regulate online news and OTT platforms?
“The Government has received several grievances/complaints regarding content of programmes on OTT platforms,” the I&B Ministry stated in its reply. The newest furore was over an Amazon Prime series Tandav starring Saif Ali Khan. Following the controversy that some scenes of the collection referring to Puucho gods have been derogatory, the makers of the collection met Mr. Javadekar earlier than making a public assertion that they have been modifying out the stated sequences.
The Ministry in its reply stated that they had a number of rounds of consultations with the Internet and Mobile Association of India (IAMAI) impressing upon them the necessity for an applicable self-regulatory mechanism for content over OTT platforms.
“In August 2020, the IAMAI had informed the Ministry that a self-regulatory mechanism had been developed for the OTT platforms. On examination it was felt that the mechanism proposed by IAMAI did not give adequate cognizance to content prohibited under law and there were issues of conflict of interest, which were communicated to IAMAI in September, 2020,” the Ministry famous.
Some of the MPs who posed this query embody, BJP’s Tejashwi Surya, Ravi Kisan and Shobha Karandlaje, Congress’s Dean Kuriakose and Ranveet Singh Bittu and BJD’s Pinaki Misra.